about

My name is Polina and I breathe simple and connective experiences.

I help companies drive change through design of services, products, and business processes that enable transformation with lasting commercial and social impact. Grounded in insights from people, systems, and data, my approach brings to light unmet needs and systemic gaps—shaping them into meaningful, actionable experiences.

Focus Areas

•  Business, Service and Product Innovation
•  AI Business Transformation
•  Business Process Automation

Practice

• Design Strategy
• Service Design
• Business Design
• Product Design
• Qualitative Research
• Idea Incubation
• Venture Maturing
• Behavioral Science